Avril Supermarché Santé
Cascades: A green company

Cascades: A green company

Since 1964, Cascades has been offering innovative and sustainable bathroom tissue and paper towel solutions, thus contributing to the people’s and the environment’s well-being. Find out more about this green, Quebec-based company that Avril proudly supports.

Environmental awareness

Long before sustainable development became “trendy”, it was already part of Cascades values. The company strives every day to prevent pollution and implements strategies for the sustainable use of resources. The goal? Mitigating climate change and protecting the environment, biodiversity and natural habitats. Its action plan contains many different themes, such as: raw materials and residuals, energy and greenhouse gases, water and transport. All manufacturing processes of Cascades products are optimized to reduce greenhouse gas emissions as much as possible. As a result, the company uses 85% less water than the paper industry average and saves 45 million trees annually through the use of recycled fibres using the Environ* process.


Cascades Fluff ™ bathroom tissue: Hypoallergenic and biodegradable, the products in this range decompose easily and quickly, and are therefore safe for septic tanks, residential plumbing and the environment. Enviro Fluff ™ bathroom tissues, made from 100% recycled fibres, are EcoLogo certified (meaning they meet the highest environmental standards) and FSC Recycled (certifying that they are made entirely of recycled materials). Fluff ™ Ultra bathroom tissue offers maximum softness and is FSC MIX certified (meaning that Cascades’ manufacturing process is environmentally friendly, socially beneficial and economically viable) and is Rainforest Alliance certified (certifying that it is made from wood fibres from 100% responsibly managed forests).

Tuff® Cascades paper towels: The products in this range have an absorption capacity that can overcome the worst damage and also keep their shape when wet. As a bonus, they are composed of practical multi-sized sheets. Tuff® Enviro paper towels are 100% recycled and certified EcoLogo and FSC MIX. Tuff® Extreme paper towels have superior absorbency and are also FSC MIX and Rainforest Alliance certified.

*Based on Cascades Inc.’s 2017 sustainable development data.

(This content was developed in partnership with Cascades.)

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